Heddon Lures - Make Your Own Luck 1894 Kids T-Shirt

By A Mystery Man Writer

James Heddon came upon the idea for an artificial fishing lure in 1894 when he threw a stick he had whittled into a local lake known as Mill Pond and watched as a bass hit it. His original lures were frogs carved from broomsticks and, over the next several years he shared them with fellow fishing enthusiasts in his Dowagiac, Michigan community and used their feedback to further refine his designs.